Are you interested to learn more about new market development, human centered design or prototyping?

We recommend you to use the following sources:

Websites:

http://www.worldometers.info/world-population/

https://www.vapartners.ca/businesses-fail-expanding-asia/

https://www.greenbook.org/company/affinnova

https://ideas.starbucks.com/

https://www.interaction-design.org/literature/article/design-thinking-get-started-with-prototyping

https://www.cleverism.com/enter-new-market/

https://fitsmallbusiness.com/customer-profile-template-examples/

Other sources:

Osterwalder A., Pigneur Y.. (2010) Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers, Wiley

Radjou, N., & Prabhu, J. C. (2014). Frugal innovation: How to do better with less (1^st ed.). New York: PublicAffairs.

Kelly T., Littman J. (2001) Art of Innovation, Profile Books

Kotler P., (2014) Kotler on Marketing: How to Create, Win, and Dominate Markets, Free Press; Reprint edition

Kovandová S., (2014), Marketing strategy for new market development, LAP Lambert Academic Publishing